Macy's Santaland
Santaland is merry. Making a reservation for it isn't...until now. This is UX with a fun voice. I originated the voice and wrote the copy. Teaming up with a designer, developer, producer and marketers, we created an experience that matches the joy of the event and builds excitement for the season from the start.
View more of the customer-facing microsite (or zoom in) here.